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Welcome to the Vitality Academy

The Vitality Academy is our investment in you, to enhance your knowledge and understanding of our award-winning proposition, enabling you to provide expert advice on our products.

Our commitment to advice

We understand the value and importance of advice and, in line with our commitment to our advisers and recent guidance from the Financial Conduct Authority, we firmly believe that it is our responsibility to support you fully. Our innovative proposition is very different from traditional health insurance, covering a much broader range of needs and providing richer benefits through the lifetime of a plan, not just at the point of a claim. We want to work in partnership, helping you to understand and articulate the value that VitalityHealth offers to your clients.

How the Vitality Academy works

The Vitality Academy, a programme of learning and development, is specifically designed to assure and maintain a foundation level of knowledge. It then supports progress to advanced levels with content designed to help you sell our unique product effectively to your clients, all whilst earning CPD points.

New Vitality Academy launching in Q4

We are designing a brand new Vitality Academy which will be launched toward the end of the year. Please contact your regular Vitality contact for any product related training enquiries.

Why recommend health insurance?

By recommending health insurance for your clients they can benefit from valuable care and you can benefit from an additional revenue stream.
Find out more

Why include PMI in your portfolio

As an introduction to selling health insurance, download our brochure and watch the video below in a CPD-accredited learning module on the Akademia website. We discuss the need for private medical insurance, who buys it in the current market, small and medium-sized enterprise opportunities, and why you should be talking to your clients about PMI. 
Watch here

Where next?