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We're kick starting your clients' journey with Vitality this summer.

We know how important it is to give our members something back.

Explore our summer offers

This site is for UK financial advisers only. If you're not a financial adviser, please find out more about us at

Health Insurance Stanley
Award winning cover with great benefits that reward your clients for being healthy, meaning they don’t need to claim to benefit.
Explore VitalityHealth
Life insurance Stanley
We make sure you have more to offer your clients to ensure that they can protect the things that matter to them.
Explore VitalityLife
Invest Stanley
VitalityInvest helps you make the most of the tax efficient options available, to lay the foundation for your clients' investment portfolios.
Explore VitalityInvest

Now Simpler, Better and Easier.

Take a look for yourself and see how we’ve made our life insurance proposition Simpler, Better and Easier for you and your clients.

Simpler - a single Personal Protection Plan with one Optimiser.
Better - an enhanced Vitality Programme is now embedded in all plans.
Easier - we support you to do business with Vitality.

To give you the flexibility to gain a further understanding of our new Personal Protection Plan, Optimiser and more – we're offering three different training opportunities.
Find out more

The Speaker Series is back!

To support you in this challenging time, we’ve introduced a webinar programme, giving you unique insights, information and access to some outstanding experts in a full range of highly relevant subjects. 

Register for the next session on 1 October at 10am with Sally Osman, previous Director of Communications to the Queen and at the BBC: 'How relevant are the Royal Family and the BBC in a time of crisis and in building a strong future for the UK? '.
Find out more and register

Clinically Speaking.

We’re bringing you a new weekly adviser video series – Clinically Speaking – to help you continue to add value and advise your clients. In these episodes, Vitality clinicians discuss a topical clinical subject and look at healthcare trends, data insights and research
Find out more

Why choose Vitality?

  • Award winning products

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    Our health and life products provide your clients with comprehensive cover to meet their needs

  • Remuneration

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    We provide competitive levels of commission to help you to build your business

  • Rewards

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    We reward your clients for getting healthier meaning they don’t need to claim to benefit

  • Support

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    We provide access to over 160 nationwide Vitality representatives

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Login or register to work with us through our Adviser Hubs

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