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Doing business with VitalityLife

Your Adviser Hub.

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Making the most of your VitalityLife Adviser Hub.

Our new Adviser Hub allows you to do business with us online, easier than ever before. Your new VitalityLife Adviser Hub is built on the latest technology, allowing you to quote and apply seamlessly, with an enhanced user journey. We’ve concentrated on building you a client-centric view of your business, so you can see everything all in one place. All of our products are available in the new Adviser Hub.


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Check out our Adviser Hub video.

New and improved eAMRA functionality.

We’ve introduced the functionality to enable us to request a client’s GP report at submission stage of their application. This means we do not require the completion of the paper AMRA - resulting in a quicker application process.

Please note that your client will be provided with the option to select the eAMRA functionality. If they select the eAMRA functionality, they will also have the option to review the GP reports before their GP report is released to VitalityLife.
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Introducing the ability to toggle to a light version of the VitalityLife Adviser Hub.

We've listened to your feedback over the last few months and we're pleased to have introduced new functionality which will allow you to toggle between the Dark Mode and Light Mode of the Adviser Hub. This gives you added flexibility to tailor the Adviser Hub, improving your experience when you're working with us.

You'll find the toggle in the bottom left hand side of your screen.
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How we've made it easier to do business with us.

  • Signature-Free Online Trusts

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    Since October 2019, over 4,000 applications have used our new functionality, eliminating the need for written signatures when placing a plan into trust.

  • Quicker user experience

    Adviser Hub user experience

    You'll now experience a quicker user journey - with the average load time improving by 33% in comparison to the old Hub. 

  • Client Centric View

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    Our new approach enables you to keep track of everything on your personalised dashboard, with a client focus.

  • Book Vitality Nurses

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    We offer instant online booking for medical underwriting with real time results using our bespoke evidence analyser app, enabling easier and faster medical underwriting process with 80% UK coverage.

Where to next?

  • Business Protection

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    Good health is good business. We aim to give your clients cover that's relevant to their business needs and pays out when they need it most.

    Learn More

  • Healthy Living Options

    Healthy Liivng Options

    Our Healthy Living Options are all slightly different so you can tailor the right one to your clients' lifestyle and needs.

    Learn More

  • Personal Protection

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    With our Personal Protection, we offer your clients the best cover to suit their needs, such as our award-winning Serious Illness Cover.

    Learn More

  • Underwriting

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    Read about our approach to determining the premiums your clients pay for their cover with Vitality.

    Learn More
Access the VitalityLife Adviser Hub

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VitalityLife Adviser Hub Support

Please get in touch with your Business Consultant or call our Technical Support team on 0345 273 9968 (open Monday to Friday, 08:30 - 20:00).